Geekologie I Watch Stuff The Superficial

VIRAL Marketing: Warner Bros. Grows Own Bacteria Billboards To Promote 'Contagion'

nasty-billboard.jpg

You know that movie (go read some IWatchStuff, shit!) 'Contagion' coming out tomorrow that I'm not gonna see and will forever make it impossible to Google 'contagion' without getting a bunch of movie information first? Well to promote it, Warner Bros. Canada created this "living" billboard by carefully inoculating a giant rectangular petri dish with different bacteria and mold to produce a sign that reads, you guessed it!: CONTAGION. Admittedly, it's kind of clever. Gross, but clever. Would I still take a bite of it? Not for less than a dollar.

Hit the jump for a worthwhile video of the I think there was some of that on my toast this morning in action.

Youtube

Thanks to Glen, who had something to do with the project and may or may yes now be infected with something.

  • April 13, 2012
    Wow, hands on the floor AND licking the wall -- this guy is DETERMINED to catch something. To advertise their product, McVitie's Jaffa Cakes developed and installed lickable wallpaper in a London elevator that tastes like their cakes. That's disgusting. What do you think, Wi... / Continue →
  • September 9, 2011
    Note: This is nowhere nearthe whole graphic (apparently the future is loooooooong), click HERE to see the whole thing. This is a giant infographic designed by Michael Hobson featuring sci-fi movies and television shows based in the future and what humanity has to look forward ... / Continue →
  • December 18, 2012
    This is a series of anatomic kitchen tools made by Christine Chin. They're kind of gross -- LIKE ME. *tries to flick booger on floor, settles for wiping on printer* Chin created this conceptual series to explore the intersection between biology and technology, creating big-e... / Continue →
There are Comments
blog comments powered by Disqus