Jan 30 2009Augmented Reality Coming To LEGO Retailers


We've already seen several examples of augmented reality here on Geekologie. Some sexier than others. And now the technology may be coming to everybody's favorite modular plastic blocks -- LEGO!

LEGO will apparently be rolling out these new 'Digital Box' kiosks to select toyshops around the world that allow you to see a 3D representation of what the LEGO model looks like when fully assembled. The kiosk uses a built-in video camera and custom augmented reality software developed by a German company called Metaio, and because the model exists in 3D, you're able to interactively turn and move it around to see it from all sides.

Sweet! I've always had trouble telling what a LEGO set will look like when it's finished because I usually end up with a belly full few pieces. So this won't help at all. But still, they should use this technology for something more practical -- like microwaveable meals. Am I right? Yes, now hit the jump to see my lunch.


Augment that, suckers!

LEGO's Digital Box Kiosks Use Augmented Reality To Bring The Models To Life [ohgizmo]

Thanks to Smarmy and Mes, who already know what a LEGO set will look like before its complete because they're from the future.

Related Stories
Reader Comments

I first'd.

mmmm. im hungry.

..because the picture on the box just doesn't do them justice?

The wine is the only promising part of that meal....

Um... that lunch sucks. I'm sorry GW... Perhaps drinking more of the wine will help...

If I were you I'd start writing immediately. "Do you know what that red paste reminded me of, Richard? Blood, Richard. Blood."

Is that a Kid Cuisine and wine? Classy man, you!

Kid Cuisine and a Bottle of Booze.. Thats one way to get the kids to stop yapping


I'm fake!!! Daisy hasnt actually posted in a while! The last post by her was fake too! i recycled the saturn cake one! i wonder if she's gone for good!

the captain is not happy.

damnit where are is my moosepew?

i agree with @3. The picture on the box must not be trust worthy. If that's the case, then what box picture can we trust? GW's kid cuisine probably had a picture of chicken fingers on it, but instead he got pizza! OMGWTFBBQ!!!! Do we need an augmented reality kid cuisine kiosk?!?!? NOOOOO GOD NOOOOOOOO!! LEGOS WERE MY LAST ESCAPE FROM REALITY!!!!!

aint got no body to call my own

All the nutrients a growing boy needs. There's even vegetables!

Victory is mine!
Daisy is gone!
May we all rest in peace finally.

Look out! A raping Grandpa!

@13: All you have to do is sign the checks, tell us we're doing a good job, and open your case of scotch when we have a good day.


This is a completye photoshop job. You can tell its a fake becauser the shadow's are all wrong.

This is exactly like that scene in the movie Never Back Down where Max finds out that mixing Peyote and mescaline with a bacon sausage cheese roll and some Del Tacos orange drink causes the worl to augment iteslf around you. It makes ytou feel as if you can jump the grand canyon, or at least the snake river canyon on a moped while being chased byu pat sajack.

Daisy's been sharing GW's wine.

OH NO!!! it is just as I'd feared... Daisy is... is gone. Now it's only a matter of time before chunks of the earth fly off into space!!!

daisy, are you referencing Fear and Loathing in Las Vegas? what is your real name? why do you keep making the same joke over and over again but with different movie and tv show quotes?


This is a complete photoshop job. You can tell its a fake because the shadow's are all wrong.

This is exactly like that scene in the movie Tender Dracula where Dracula's resurrected man-servant attempts to augment his own reality by buying a penis pump.
It later attaches itself to his nervous system and he sees green numbers everywhere.

Here's an AWESOME idea!! Take the first 3 posts on EVERY new topic and trash them so we don't have to see them. Maybe then we can get on topic.

GW has Granite counter tops PWNED!

Post a Comment

Please keep your comments relevant to the post. Inappropriate or promotional comments may be removed. Email addresses are required to confirm comments but will never be displayed. To create a link, simply type the URL (including http://) or email address. You can put up to 3 URLs in your comments.