May 15 2008Completely Inappropriate Austrian PS3 Ad

Sometimes, being The Intrepid Geekologie Writer requires me to report on things I'd prefer not to. This is one of those cases. Featured here is a real PS3 ad created by the TBWA\Wein agency for the Austrian market. Long story short: It's a naked dude -- with a thumb for a penis. You heard me --- a thumb for a penis. And, as my wife so lovingly pointed out, it's way bigger than my unit even after using the pump. So yeah, I'm killing myself. Oh you think that's funny do you? Making fun of The Geekologie Writer for the cruel joke God played on him? Well I hate you. Go eat a thumb.
Oh, and ladies -- if you think every man hasn't tried playing video games with his favorite digit before, you're kidding yourself.
The NSFW picture after the jump.
WARNING: It's a dude with a thumb for a penis.

NSFW: Sony's Euro PS3 thumb for a penis ad [joystiq]
Thanks Loree, I've always wanted to be scarred for the rest of my life

Reader Comments
1. boredom - May 15, 2008 9:48 AM
I will now NEVER uy a PS3, couldn't you have kept the banner there? Why would you do this to us?
2. hot mess - May 15, 2008 9:55 AM
mmmmm....i'd like to maneuver *his* joystick (ba-dum-bum)
3. WTF-SONY!? - May 15, 2008 9:56 AM
Wow. NO! BAD Sony! BAD!
Who the f*** runs their marketing department? And when was his last psych. exam?
4. Math Campbell - May 15, 2008 9:58 AM
WTF-Sony "Who the f*** runs their marketing department? And when was his last psych. exam?"
I think he missed his last pysch exam. Apparently he was busy "clearing out his basement" or something.
/ What? Too soon?
5. Shoes - May 15, 2008 10:04 AM
Sony's European ad campaign has been f***ed from the beginning.
6. Reeny - May 15, 2008 10:12 AM
What in the bleedin hell did they think that would appeal to!?
7. The Superficial Writer - May 15, 2008 10:17 AM
Why do I suddenly feel an overwhelming urge in my pants to buy a PS3? And one of those old school WWF Thumb Wrestler figures... Hmm... Curious...
8. Confizzled - May 15, 2008 10:19 AM
Erm... I could see how this could come from a country where this fool resides.
http://www.cnn.com/2008/WORLD/europe/04/28/austria.cellar/
As for the message they're trying to portray... i'm ... just speechless.... Are they trying to portray that males would rather play games than with their penis?
I'm confizzled.
9. Freddy K - May 15, 2008 10:23 AM
AHHHH!!!
yeah I didn't need to see that. Why did I do that? you even warned me.
However, now that I have seen it, I feel pretty good. I mean compared to that guy I'm a monster! Yeah mr six-pack model guy you aint got nuttin on me!!
What? Its fake? like all photo edited? umm nevermind.
10. sasha - May 15, 2008 10:23 AM
YUM YUM YUM.
even if it is a thumb.
i am converted.
PS3 in my house NOW.
11. SlyAndTheFamilyStone - May 15, 2008 10:27 AM
Everytime this guy gets a hard-on, someone stops and offers him a ride.
12. Momboelitist - May 15, 2008 11:03 AM
So he said: Boy this water is cold!
To which I replied: Yea and it's deep too!
I really need to go on the road with this stuff.
13. boog - May 15, 2008 11:28 AM
FAIL!
14. blp - May 15, 2008 11:31 AM
I've never tried playing video games with my trouser-thumb before as it never crossed my mind. I don't think I'll be able to say that this time tomorrow.
15. blp - May 15, 2008 11:32 AM
typin wiv it is fun 2
16. SmokingGirl - May 15, 2008 11:43 AM
You know...is it wrong that I don't care it's a thumb? Is it wrong for me to now have the strong desire to buy a PS3 in the hopes that this thumb-for-a-penis-but-yet-hot-guy arrives? Is it wrong that my mind totally went to it's "things that wouldn't be legal in most states" place?
Only three more months...only three more months....only three more months.
17. Freddy K - May 15, 2008 11:56 AM
SG - Yes
18. Brick - May 15, 2008 12:06 PM
It brings new meaning to the phrase, "I'm all thumbs." [shudder]
19. butterbee - May 15, 2008 12:16 PM
thumbnail pix
20. Angel - May 15, 2008 12:31 PM
So he has a penis in his hand?
21. meanmofo - May 15, 2008 12:56 PM
Damn I knew I shouldn't have looked. I bet this freak really has fun thumb wrestling!
22. Bakaness - May 15, 2008 12:59 PM
Think of all the fun you could have with a prehensile penis!
23. Trevor - May 15, 2008 1:19 PM
Thank god that thing was circumcised, would have been way to confusing otherwise.
24. Austrians are psycho's - May 15, 2008 1:45 PM
This is why half of the Austrian population kills there family with axes and then eats them.
25. Nostoc - May 15, 2008 1:46 PM
Some guy in the comments over there mention that this add only appeared in playboy.
Makes it really less scary, buy still...
26. MindyOla - May 15, 2008 1:54 PM
haha is that really his thumb? jeesh sex sells in not so sexy way.
27. David - May 15, 2008 1:59 PM
Umm, why?
First, why would they make an ad like this?
Second, why in god's name would you post something like this?
28. Bob Frankengeorge - May 15, 2008 4:14 PM
So, does this change the meaning of "Two thumbs up! Way up!"?
29. Allyson - May 15, 2008 4:23 PM
hot...don't care...it's hot
30. Sparks - May 15, 2008 5:56 PM
Times like this make me happy to be queer- my eyes are saved for the time being, so i'm not complaining about the image, but who's idea was this? what does a naked hunk have to do with ps3? last i checked ps3 didnt mean Penis Size 3.....wow that sounds like a weird porn. i dont even see a PS3 in the ad.
31. Cherrie - May 15, 2008 7:12 PM
Too bad its such a retarded and nasty ad...that dude is hot.
32. moi - May 15, 2008 7:50 PM
@24
luckily the u.s. is just home to the obese and bush, I´m sure you will all do yourselves in with the trash you eat or by electing trash to run your country, thank allah you f***s are gonna be nuked by the chinese soon
33. Snoodle - May 15, 2008 8:56 PM
If they want hot guys in their ads, GO FOR IT. HOWEVER...this...is not how you do it...dear god x.x
34. Cyberwulf - May 15, 2008 10:24 PM
BWAAAAHAHAHAHAAA!!
Hahaahaah..
heheh. aah. that was f***ing hilarious.
*looks again* AAAHAHAHAA!
anyways, why is there so much messed up shit coming from austria these days? pedophiles *and* penis thumbs?
35. jp - May 15, 2008 11:12 PM
That is a great ad. seriously.
36. cj - May 16, 2008 3:22 AM
Brilliant.
37. Tenchi059 - May 16, 2008 6:38 AM
LOL @ 20.
Anyway, I don't get it.
38. Maersk - May 16, 2008 9:31 AM
I give the ad two thumbs up.......rather, three, since I'm able to
39. jack - May 16, 2008 3:38 PM
thanks alot, i got a detention for watching gay porno at school. dousche bag(S?)
40. Stay - May 16, 2008 4:21 PM
Okay, so how many of you were able to immediately identify that as a thumb? When I glanced at it, it just appeared to be a man with an embarrassingly small dick.
41. L - May 16, 2008 8:15 PM
Three thumbs down.
42. Dat - May 17, 2008 5:15 PM
Damn, it's nice to laugh at men for once (even if it's photoshopped but the general idea is funny).. it's so easy to say sh*t things about women
43. dan - May 18, 2008 1:27 PM
i dont see why this has caused such an outrage-didnt the ps2 campaign feature a topless model? at least this is somehow related to the product and is funny!
44. Marnix - May 31, 2008 9:26 AM
Reading all these comments i'm glad that I live in Europe where companies can show good ads like this one without being slammed with all the bullshit I read in these comments.
Only american fools can make such a fuzz about a thumb!
To most europeans the message of the ad is clear! The PS3 is all about fun!
45. Lews - August 23, 2008 2:34 AM
Wow, I am not buying any used systems in Europe.
46. Janine - August 28, 2008 12:32 AM
dude... its a Playboy add.... i am guessing its a add for a playboy game for the ps3
47. Rebek - September 1, 2008 4:11 PM
I'M BUYING A PS3 NOW.
48. Shwinkies - October 25, 2008 11:24 PM
It's another thumb
49. Madzay - November 28, 2008 1:43 AM
GAHAHAHAHAHA
look at tha little fella!!!!! lol
50. Sexcii - February 14, 2009 6:37 PM
i want him forget the game