Mar 19 2008New And Improved Bookmark Uses Air

Call me old-fashioned, but I still read books. Big ones with lots of words. And typically I just use a bill I'm not going to pay or a piece of toilet paper to mark my page. Or, if I'm desperate, I'll just dog-ear the hell out of it. Well now a group of designers have developed the ABRACADABRA bookmark. All you have to do is squeeze the air filled bladder, and BA-BOOM!, your book explodes open to the right page, showering you with torn pages. Just kidding, it just transfers the air to the other air chamber and makes a little space where you left off. I know, my design was way better. And what's up with the copy there in the graphic? First, I doubt Aladdin would appreciate someone squeezing his tube any time they want to get their read on. And secondly, the copywriter who wrote that thing about "starting the story that leads you to a whole new world" should be fired for being high at work.
Puffy Bookmark [yankodesign]

Reader Comments
1. monica - March 19, 2008 3:23 PM
I've always thought bookmarks were weird. They just seem to get lost all the time when I use them, instead of holding places in my books. I just close my books and find my place when I pick them up again. However, this little bookmark is a pretty cool idea.
2. PB&J - March 19, 2008 4:03 PM
Shit nothing beats a ribbon attached to the book. Shame more hardcovers don't come with them. But then again my fingers do get all tired and bruised from lifting open the pages from my current bookmark. So maybe this is a good idea. Well I have to go wash my pussy now. Have a nice day.
3. ShitBitch Carl - March 19, 2008 4:22 PM
Reading is soo lame, and embarrassing. I wouldn't be caught dead with a book.
But this product would be good for picking flat things up from the floor. I gotta stop biting my nails.
4. SlowMonkey - March 19, 2008 7:24 PM
What's the marijuana leaf for? To let you know why you can't find your page? To tell you to go to Canada?
5. laz - March 20, 2008 7:57 AM
i use bits of toilet paper for my bookmarks too. and sometimes a squished mosquito.
6. Brian - March 20, 2008 3:44 PM
Haha, ShitBitch Carl -
to pick up flat things from ground,
1) pick up flat thing,
2) insert air-bookmark
3) squeeze and lift
4) pick up flat thing
5) ... repeat?